Betsy Gruba, MBA, PhD

Product Specialist

Contact Betsy:
Phone: 262-375-2020 ext. 111
Email:

Adaptive Technology Resources, Inc. is proud to announce a new addition to our staff, Ms. Betsy Gruba.  Betsy is a Product Specialist for ATR.  She received both her MBA and PhD from Marquette University in business, finance and economics.  Over the past nine years, Betsy has been the Director of Technology for the Wisconsin Council of the Blind & Visually Impaired in Madison, Wisconsin.  There, she helped blind & visually impaired individuals use computers to enhance their lives and gain employment.  Betsy also developed distance learning courses for blind users; created & presented classes on Web site accessibility to corporate clients; and designed the Council’s online Sharper Vision Store.  She also served as Chair for the Assistive Technology Review Committee for Microsoft Corporation at the request of Bill Gates from 1995 to 2007.

Betsy has provided assistive technology training in both Windows and Mac environments.  In addition, she has worked with blind and visually impaired individuals on basic daily living skills such as home organization, identification of home appliances, personal care, and recreational activities.  She initiated and led more than nine low vision support groups in Wisconsin.

Betsy was diagnosed with juvenile onset diabetes when she was four years old.  In February of 1993, she lost most of her useful vision to Diabetic Retinopathy.  She has no vision in her left eye and a very small amount of residual vision in her right eye.

As a valuable member of ATR’s team, Betsy will provide the following services to clients:

• Assistive Technology (AT) assessments for individuals with low vision and blindness along with ATR’s professional staff of Occupational Therapists
• AT training of both individuals and groups with a focus on low vision and blindness software and hardware
• A variety of distance learning classes for blind & low vision clients
• Courses on Web site accessibility for private corporations and non-profit agencies
• Referrals to available sources for low vision & blindness solutions

Betsy and her husband, John, live in Hartland, Wisconsin.  They have two grown children, Jessica and Aaron.  She is a Guide Dog user and likes to knit and make jewelry.

To request services from Betsy, or for more information, please contact us at 800-770-8474.  We are your resource for solutions!